tzor wrote:American inventor and politician Benjamin Franklin wrote an essay called “An Economical Project for Diminishing the Cost of Light” to the editor of The Journal of Paris in 1784. In the essay, he suggested, although jokingly, that Parisians could economize candle usage by getting people out of bed earlier in the morning, making use of the natural morning light instead.
Now it's not immediately obvious unless you know a little about Ben Franklin, but the irony is deep here. Many years before that, writing for "Poor Richards Almanac" he wrote "Early to bed; early to rise; makes a man healthy, wealthy and wise" but by the time he was an ambassador to France he tended to get up after NOON.
obviously still on EST.